A Room of One's Own
A Room of One's Own
DAVINES COMMUNITY
In La Rochelle, France, a Sustainable Beauty Partner salon inaugurated the "pièce privée": a private room dedicated to women facing cancer therapy.
Many years ago Virginia Woolf wrote that, to tell her own story, a woman needs to have a room of her own. Space, time and privacy are essential factors to find one's own balance, especially when facing a disease. For this reason Celyne, owner of a Davines Sustainable Beauty Partner salon in La Rochelle, France, decided to create a "pièce privée" in her salon.
The "pièce privée"
We are talking about a "private room" in which Celyne - by appointment only and with closed curtains - receives women who are losing their hair due to cancer therapies or other diseases. To walk side by side with her customers in this difficult time, able to put self-confidence and self-esteem to the test, Celyne offers help in finding femininity again
through a vast choice of bands, turbans but also wigs or volumizers, which compensate for the hair loss during chemotherapy and after the treatment. Celyne also organizes makeup workshops in the hospital.
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The cause of women facing cancer has always been very dear to my heart. I decided to create a dedicated space in my salon, not because hair loss is a taboo, but because I want to guarantee my clients that they can be welcomed in a place where listening and privacy are the priority.
Celyne Billaud
Le Salon - La Rochelle